Moving Your HOF Clinic to a New Address

Changing addresses is one of those decisions that seem simple and turn into a hundred small tasks. For an orofacial harmonization (HOF) clinic, a move affects health licenses, material traceability, proper storage of supplies, sensitive equipment, patient records and, above all, the bond with the patient, who can get confused or give up if not properly informed.
This guide is a phased moving plan, with checklists, to help you reduce the risk of losing patients, delaying care or ending up out of compliance. Specific requirements vary by municipality and type of establishment in Brazil, so always confirm with the city hall, the health surveillance office and your professional council.
Before deciding: is the new location suitable?
Before signing a contract, assess:
| Aspect | Question |
|---|---|
| Property use | Does zoning allow healthcare activity at the location? |
| Health requirements | Can you meet the required structure, ventilation, sinks, areas and workflows? See health license |
| Accessibility | Is there access for people with reduced mobility? |
| Patient access | Transit, parking, safety |
| Electrical and internet infrastructure | Can it support equipment and the system? |
| Total cost | Rent, building fees, renovation, moving. See fixed and variable costs |
| Contract | Term, rent adjustment, penalty, improvements. See rented room or own clinic |
| Neighborhood profile | Can current patients get there? |
Moving somewhere very far away can mean losing part of your patient base. If possible, ask your patients and assess the distance from the current address. See HOF clinic environment and clinic positioning.
Moving schedule
The deadlines are suggestions. Renovations and licenses can take more or less time. What matters is having a written schedule with people in charge.
Licenses and registrations
Each location has its own requirements. In general, check:
- Business permit and health license for the new address. See health license for an HOF office.
- Technical manager and their registrations. See technical manager of the HOF clinic.
- CNPJ (Brazil's business registry) and articles of incorporation: change of address and, if needed, of the CNAE (business activity code). See articles of incorporation for the HOF clinic and CNAE for a harmonization clinic.
- Municipal registration and any professional council registrations.
- Registrations with health insurers and plans, if any.
- Waste management plan and a collection contract at the new location. See PGRSS at the HOF clinic.
- Insurance updated with the new address. See professional liability insurance in HOF.
- Accountant: tell them about the move and ask for tax guidance. See accountant for the HOF clinic.
Inventory, traceability and equipment
A move is a risky moment for sensitive materials:
- Take inventory before and after, with lot number and expiration date. See injectable inventory at the clinic and the injectable inventory checklist.
- Respect the cold chain for products that need refrigeration, transporting them in a suitable, monitored container. When in doubt, follow the manufacturer's instructions and do not improvise.
- Keep traceability: do not mix lots without recording them. See lot record and traceability template.
- Dispose of anything expired or compromised in the correct way.
- Equipment: confirm with the manufacturer or technician whether it needs reinstallation, calibration or servicing.
- A complete emergency kit, visible from day one. See emergency kit for the HOF office and the emergency checklist.
Patient records and data
Records, photos and forms are sensitive data, and transport must be secure. For paper: sealed boxes and a checklist; transport by a trusted person, never leaving the material alone in a vehicle. For digital data: back up before moving computers and confirm afterward that everything opens. See LGPD (Brazil's data protection law) in records and clinic photos and disposal of patient photos and data.
Communication: how to tell patients
Communication is the core of the strategy for not losing patients.
What to say
The move date, the full new address, how to get there (landmarks, parking, transit), phone number, what changes and what stays the same, and how to reschedule if the new location is inconvenient.
Where to announce it
| Channel | How to use it |
|---|---|
| Individual message to anyone with a booked appointment | Confirmation with the new address |
| Broadcast list (for those who opted in) | General notice. See broadcast list on WhatsApp |
| Social media and highlights | Notice and a short video showing the new space, without exposing patients |
| Google profile | Address update. See Google Business Profile |
| Website and bio | New address. See website for an HOF clinic |
| Front desk | Sign at the old address pointing to the new one |
The first week at the new location
- A looser schedule: delays are common during the adjustment.
- Clear signage at the entrance and the front desk.
- A prepared team to guide patients who get lost.
- Daily check of equipment, room and emergency kit.
- Ask patients: "was it easy to get here?" Write down the answers.
- Quick adjustments: waiting area, lighting, noise, privacy at the front desk.
Also use the moment to update the photos of the space and your materials, keeping the clinic's visual identity. Avoid patient photos in the images promoting the space.
Common mistakes
- Signing the contract without checking health viability.
- Starting to see patients without the licenses.
- Notifying patients too late or through a single channel.
- Transporting refrigerated supplies carelessly.
- Mixing lots without recording them.
- Forgetting to update the Google profile.
- Filling the schedule in the first week.
- Leaving records unprotected during transport.
How Harmy fits in
Harmy stores the clinic's name, contact and logo in My clinic, and they appear on the shared image and the PDF quote. After the move, it is worth checking that the contact is still correct and that quotes already issued with an open validity period mention the new address when needed. The app does not store the physical address or handle licenses. The projection is an illustrative simulation, not a promise of results.
Summary
Plan the move 90 days ahead, confirm health viability before signing, sort out licenses and registrations, protect inventory and data, tell patients through more than one channel and reserve a lighter first week. With a checklist and people in charge, the move stops being a risk and becomes an opportunity to improve the space.
Frequently asked questions
What should I do first when changing the clinic's address?
Confirm the new location is viable (property use, health requirements, accessibility) before signing the contract, and plan licenses, registrations and patient communication with a schedule and people in charge.
Do I need to update my business permit and health license?
Generally yes, because licenses are tied to the address. Procedures vary by municipality and type of establishment. Check with the health surveillance office and the city hall at the new location before you start seeing patients.
How do I tell patients about the move?
Well in advance and through more than one channel (message, social media and a notice at the front desk), with the date, new address, directions and phone number. Reinforce the notice close to the date and confirm appointments already booked.
How do I avoid losing patients during the move?
By communicating clearly, avoiding closing the schedule for long, making access easy (parking, transit) and taking care of the first experience at the new location.
Do I need to update listings on social media and Google?
Yes. Update the business profile, social media, website, professional council and health insurer listings, and printed materials, so patients find the correct address.